Linea Cosmetics Brand Identity

Linea Cosmetics is a new beauty and makeup store in Fushe Kosove. The retail store offers a wide range of products from brands such as Maybelline, Armani, Lancome, Bulgari, Boss, Revolution, and Rimel. ASHA was contacted to develop a brand identity for the store. After meeting with the client, understanding their needs, and key brand traits they want to convey, we started off the project by researching and brainstorming.  After pinpointing key ideas, our team developed a brand identity that is clean, simple, and elegant.